Page 8 - INNO4CHANGE_WP3_T3_VET Tutorials_EN
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                                                                              Decide  the  worth  of  social
              Describe  the  steps  to  plan  a  Analyse  the  strong  and  weak   innovation   businesses’   value
              social innovation business      aspects of a business plan
                                                                              propositions

              List  the  elements  of  a  business  Pitch a social innovation business  Anticipate changes in the social
              plan                            idea                            economy


                       Knowledge                          Skills               Responsibility and autonomy

                                     Social business prototyping and testing techniques

              Recognise      why      some  Adapt the testing/prototyping of   Carry  out  tasks  related  with
              testing/prototyping  techniques  your  innovative  product/service   testing/prototyping  adapted  to
              are  more  suitable  for  social  to  the  needs  of  the  social   your social innovation business
              innovation businesses           economy


              Select   different   ways   to  Demonstrate      that    your  Produce  a  viable  product  or
              test/prototype   your   social  innovative product or service is a  service for your social innovation
              innovation business idea        viable business idea            business


                       Knowledge                          Skills               Responsibility and autonomy

                                     Marketing strategy adapted to the social economy


              Describe  the  steps  to  create  a   Design  a  marketing  strategy   Verify if the marketing strategy is
              marketing  strategy  for  a  social                             adapted    to    your   social
              innovation business             adapted to the social economy   innovation business needs

              Describe  the  major  online  and   Analyse what is the best strategy   Examine  why  some  strategies
              offline content tools that can be                               work better than others to attract
              used   by   social   innovation   for   your   social   innovation   buyers/users  and/or  increase
                                              business
              entrepreneurs                                                   social impact

                       Knowledge                          Skills               Responsibility and autonomy


                             Social innovation business monetising strategies and management

                                              Analyse  pros  and  cons  of
              List  all  key  resources  needed  to   monetisation  models  for  your   Judge  the  added  value  of
              start a social innovation business                              multiple monetisation channels
                                              social innovation business

              Reflect  on  how  to  nurture  a  Build    a       day-to-day   Decide which management tools
              successful   social   innovation  management  plan  of  a  social   and platforms can help you
              business                        innovation business











      INNO4CHANGE: Empowering innovation and entrepreneurship skills on social entrepreneurs
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